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Daily Bytes: Dork ID, Video PR, Websites & Low Cost Social Media

 

Today’s Daily Bytes comes on a post-Boston high from Inbound Marketing Summit [sadly only for a day] coupled with a packed day racing against client deadlines!  So, it is pedal to the metal and a quick Daily Bytes for today focusing on dork detection, using web video in your press releases, why people may not like your website, and how some organizations have had effective results with social media cost effectively.

Dork detection:  10 questions for ‘developers’

This is a helpful list if you are interviewing a developer – particularly if you are not a tech geek like me!  I will be bookmarking this one for future use!

Using Web Video with Online Press Releases

During the “Getting the Word Out:  PR 2.0″ discussion at yesterday’s Inbound Marketing Summit in Boston, a number of the panelists – all PR professionals – talked about the growing efficacy and popularity of video in press releases.  This piece from ReelSEO backs up much of what I heard yesterday in Boston.

5 Things I Hate About Your Website

Is anybody thinking these things about your business website, but not asking you or not telling you this to your face?  Check this blog post out from Entrepreneur.com.

Using social media cost effectively

This post from 123 Social Media looks at how two organizations – the Seattle Social Media Club and Microsoft used social media cost effectively.  The examples are good.  However, not every organization is as blessed as these two with people who really know what they are doing.  I think that most organizations need to invest in real people resources to use social media effectively.

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