Mary Ann Halford, Founder and CEO

Why I Founded BizWorks360

I founded BizWorks360 to help today's business leaders better harness and manage the exploding digital ecosystem.  I know that we are living in an unprecedented time for business.  The digital ecosystem offers new opportunities for businesses, large and small, to grow and build new relationships with their audiences and/or customers.  BizWorks360 provides businesses with digital strategies and solutions that are actionable, manageable and accretive in value. 

What I Do at BizWorks360

I oversee all our activities.  I am also Chief Blogger and Tweeter-in-Residence.

What Are My Other Activities

• Board of Directors of Triton Media Group, one of the largest providers of technology, applications and content to the media industry, particularly the radio broadcast industry. 
• Board of Advisors for Celeritas Management, which owns and operates ANC Sports Enterprises and the Spanish Beisbol Network
• Board of Advisors for 212 Media which owns and operates digital businesses, such as Saavn and Sportsvite
• Georgetown University alumni activities, including New York Advisory Board for the Georgetown Entertainment and Media Alliance, former Trustee of Georgetown University Baker Scholars, now building out Baker alumni network
• Proud mother of a tween daughter.

 What I am Reading

I am listening to Linchpin:  Are You Indispensible? by Seth Godin on my iphone courtesy of Audible and reading Socialnomics by Erik Qualman. I also just finished reading The Help by Kate Stockett, which I loved.

What Are My Favorite Television Shows

MadMen, Weeds, Thirty Rock and The Tudors.  Also, I must admit I really enjoy watching iCarly with my daughter

What Are My Must Read Websites

CNN, Paid Content, Tech Crunch,and Mashable

What Are My Favorite Podcasts

This Week in Tech, This Week in Startups and Hubspot.tv

Quotes I Live By

"Luck is what happens when preparation meets opportunity."  Seneca, Roman Philosopher

"Even if you're on the right track, you'll get run over if you just sit there." Will Rogers, American Humorist.

What I Did Before Setting up BizWorks360

• SVP and General Manager of Digital for ITN Networks, where I created and built out ITN's local ad network to compliment its dominance as the nation's largest unwired broadcast network 
• Global Media Strategies, my own strategic consulting firm with clients including media companies, such as MTV Networks, Scholastic Corporation, Atlas Media Corp. and Gaiam as well as private equity firms like Palladium Equity, Elevation Partners and North Castle Partners 
• Co-Founder of El Camino Entertainment Company, managing consolidation of leading midway operators for state and county fairs in North America, resulting the in formation of North American Midway Entertainment 
• EVP of Fox International Channels, building and running operations from 2 channels in Latin America to a global organization, which now consists of 140 broadcast services in 32 countries 
• Corporate Development jobs in media industry and banking
• Also have an MBA from Harvard University Graduate School of Business and AB from Georgetown University.